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ourWork:Charity Events

Runway For Life: Tinkerbell

St. Jude Children’s Research Hospital
The Beverly Hilton, Beverly Hills, CA

Paradigm Shift Worldwide Event Marketing & Production would like to say a big THANK YOU to St. Jude Children’s Research Hospital, the Thomas family and Robert Ellis, for giving us the opportunity to produce their famed “Runway for Life” charity event.  The multi-media fashion extravaganza, featuring live musical performances, celebrity models, dance and custom video, created a truly magical evening for the audience of 1,000 guests and generated over $2 million dollars for much needed research into cures for childhood catastrophic diseases.  In addition we would like to thank Walt Disney Studios Home Entertainment for their support in allowing us to incorporate the TINKER BELL DVD/Blu-ray launch into the event.  Celebrity models included Selena Gomez, Hillary and Hailey Duff, John Hamm, Jennifer Love Hewitt, Natasha Henstridge, Jonny Lee Miller and Victor Garber, to name a few.