ourWork:Technology
Wanted Blu-ray/Game Release Event
Warner Interactive/Universal Home Entertainment
111 Mina Gallery, San Francisco, CA
To celebrate the co-branded launch of the WANTED Blu-ray and interactive game, Paradigm worked with Warner Interactive and Universal Home Entertainment to transform a downtown San Francisco art gallery into a high-tech “WANTED Lounge” experience for bloggers and technophiles. The event highlighted the U-Control bonus feature, where guests could see the movie being filmed through the eyes of the director, along with an immersive, interactive hi-def gaming experience achieved with interconnectivity, via a high speed network uplink. The hip, urban event was a perfect fit for the movie and the game and garnered massive attention for both properties.
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April 2009 - Paradigm Shift turns 10 years young. For more than a decade now, Paradigm Shift has been designing and creating award-winning events worldwide.