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Warner Bros. Home Entertainment

The San Diego Convention Center, San Diego

Creating a highly energetic, visual and interactive outdoor experience for Comic Con attendees to promote the Blu-ray/DVD launch of Warner Bros. hit film, CLASH OF THE TITANS, Paradigm Shift Worldwide erected an outdoor “Human Warrior Training Camp.” Attendees were encouraged to enjoy the family-friendly inflatable activities in order to complete their warrior training and redeem their prize. Activities included a “Mount Olympus Rock Climbing Wall,” a “Reach for the Heavens Trampoline” and a “Gladiator Joust.” Attendees were also encouraged to “Get Stoned by Medusa” in the face-painting tent, where professionals painted guests into stone. Additionally, standees of the films key characters were on display for photo ops.

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